Hi there!

I'm Bala

I believe the right word can solve any problem
A Little Bit about Me

I’m an engineer-turned-writer who discovered(rather late) that writing words is a lot more fun than writing code. What started out as afling. afvor to a frienddoing one opinion piece in a university daily, has ended up a passionate, long-term relationship spanning over a decade. I’ve always been passionate about language.

I have no special talents.
I am only passionately curious.

This passion led me into trying tomake a career out of writing. I’ve worked my way through various writing roles as my career progressed. I started with writing marketing and ad copy, then moved onto being a technical writer for over half a decade, and eventually ventured into content design, And now, I feel like I’m home. Everyday is a great exprience and a new learning

When I’m not writing copy, I enjoy the outdoors, playing badminton or training in martial arts, binge-watching movies or series, and sniffing out the best food around me. I love making friends, let’s connect!

Here's what I can help you with

Check Out My Works

My philosophy has always centered around empathy. I’ve trained to put myself in the user’s shoes and write for them. Ultimately the
goal is to make somebody’s day better, through my words. Have a look at my portfolio and some of the problems I’ve tried to solve.


Need a deeper understanding of my experience and background? Have a look at my resume.

Latest Article



One Year as a UX Writer

It’s been a year since I started my journey as a full-time UX copy writer. It’s been one of the most challenging and rewarding years of my career.


Soft skills that’ll make you hard to ignore as a UX writer

Applying for any job is not easy work, and definitely not fun — unless you get some kind of twisted kick out of shooting away applications every day.“UX writing is a young field.”


UX writers belong in your opening line-up, not on the bench

Did you just hire your first UX Writer? Congratulations! Hopefully, your company is not more than a few years old at this point. But it’s okay even otherwise.

Let's Collaborate!

Drop a line below describing what you need and let’s get it done